How Many People are On Facebook
By
Herman Syah
—
Saturday, December 28, 2019
—
Total Facebook Users
How Many People Are On Facebook
This year, 169.5 million individuals in the US-- or majority of the population-- will certainly utilize Facebook, a 0.9% boost from 2017, according to our quotes.
By the end of the projecting duration (2022 ), we expect Facebook's individual base to expand to 176.3 million. That's thanks, in big component, to older demographics.
How Old Are Facebook Users?
While younger users are leaving Facebook at an even faster rate than we previously anticipated, older age groups are accessing the social system extra-- especially the 55-to-64 and also 65-plus age.
" Each of those age groups will certainly include roughly 1 million new customers in 2018, which is significant considering Facebook's individual base as a whole will certainly enhance by only 1.6 million," claimed eMarketer senior forecasting analyst Chris Bendtsen. "What this suggests is that Facebook is adding much more new older individuals than it's shedding younger ones."
In general, Facebook's usage amongst 55- to 64-year-olds will enhance by 4.9% in 2018. And also usage amongst those 65 and also older is anticipated to increase by 6.0%.
At the same time, Facebook's use amongst those 11 as well as younger will decrease 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age group will decrease by 5.6% and also 4.5%, respectively.
Teenagers might be changing from Facebook, yet it's still the No. 1 social media network among millennials, Gen Xers and also boomers.
As a matter of fact, child boomers favor Facebook over various other social applications, like Pinterest, Instagram and also especially Snapchat. This year, we expect 31.9 million people in that mate to make use of Facebook.
" Facebook is still executing well in these older age groups," stated eMarketer major analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength among those 35 as well as older, but Facebook stays their system of selection."
" It's where their family and friends are, and its attributes are familiar and also risk-free," she included. "Despite Facebook's widely publicized issues with data privacy, hacking and also phony news, a lot of customers in these age groups are still using it."