How Many People Use Facebook
By
Ega Wahyudi
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Sunday, July 14, 2019
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Total Facebook Users
How Many People Use Facebook
This year, 169.5 million individuals in the United States-- or majority of the populace-- will make use of Facebook, a 0.9% increase from 2017, according to our estimates.
By the end of the forecasting duration (2022 ), we expect Facebook's customer base to expand to 176.3 million. That's many thanks, in large component, to older demographics.
How Old Are Facebook Users?
While younger individuals are leaving Facebook at an also quicker speed than we formerly expected, older age are accessing the social platform more-- especially the 55-to-64 as well as 65-plus age.
" Each of those age groups will add roughly 1 million new users in 2018, which is meaningful thinking about Facebook's customer base overall will certainly raise by only 1.6 million," stated eMarketer elderly forecasting expert Chris Bendtsen. "What this indicates is that Facebook is adding a lot more new older users than it's losing younger ones."
Generally, Facebook's use among 55- to 64-year-olds will raise by 4.9% in 2018. As well as use among those 65 as well as older is expected to enhance by 6.0%.
On the other hand, Facebook's usage amongst those 11 and more youthful will certainly decrease 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age group will decrease by 5.6% and also 4.5%, specifically.
Teenagers may be changing from Facebook, yet it's still the No. 1 social media among millennials, Gen Xers and boomers.
In fact, child boomers prefer Facebook over various other social apps, like Pinterest, Instagram as well as particularly Snapchat. This year, we expect 31.9 million individuals in that cohort to use Facebook.
" Facebook is still executing well in these older age," claimed eMarketer principal analyst Debra Aho Williamson. "It's true that Instagram is gaining strength amongst those 35 as well as older, yet Facebook stays their platform of choice."
" It's where their friends and family are, and its attributes recognize and also secure," she included. "Regardless of Facebook's widely publicized troubles with data personal privacy, hacking and fake news, most customers in these age are still using it."